DieDEI.co

Exposing Anti-White Harassment + Discrimination in US Media Companies


DieDEI.co seeks to start a conversation about DEI policies at US advertising, media, hiring/HR, and PR firms and nonprofits. EMPLOYEES: Submit internal DEI materials (emails, videos, PDFs, manuals, etc.) to info@DieDEI.co. Information is from public sources unless noted; verify with company announcements. This site offers general public info and AI opinions, not legal advice or statements—consult an attorney for legal guidance. Your support is appreciated.

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Joan Creative


TBD


joancreative.com
TYPE: Advertising Agency
INSTITUTIONAL INVESTORS: -
OWNER: Independent
SUBSIDIARIES: -
2024 REVENUE: -
HEADCOUNT: 115

44 Wall Street, 12th Floor
New York, New York
press@joancreative.com

This is a summary of Joan Creative’s DEI initiatives, compiled from publicly available records using AI, with any opinions expressed being those of the AI analysis; this is not legal advice.
Overseeing Joan Creative's diversity and inclusion efforts, co-founders CEO Lisa Clunie and CCO Jaime Robinson have positioned the agency as valuing inclusivity, yet their most tangible initiative, the Joan Foundation for Diversity co-founded by Clunie, explicitly targets "young people of color" for its paid fellowship program. Segregating the world, employees, and potential hires into two groups, “people of color” vs White, is concerning, as it creates distinctions based on race that could foster division, disparate treatment, and a hostile work environment. The agency also mentions a general "diversity pledge". This race-conscious approach is concerning. The lack of transparency surrounding the Foundation's operations further compounds these concerns. Any implementation of mandatory bias training carries the risk of fostering a hostile work environment if it unfairly targets or stereotypes White employees.

This information is based on publicly available information, including websites, case studies, and news articles from a recent period. To ensure you have the most accurate and current information, please refer to the company's official announcements. The information provided on this website is for general informational purposes only and does not constitute legal advice; consult a licensed attorney for specific legal guidance.

DieDEI.co is waiting on internal materials for a fuller picture of Joan Creative’s DEI program. Follow us on social and subscribe to our newsletter for updates.CLIENTS INCLUDE: Ad Council, Amyris (Biossance brand), Black Forest (Ferrara Candy Company brand), Brahmin (Brahmin Leather Works brand), Brawny (Georgia-Pacific brand), Cereal Partners Worldwide (CPW), eBay, eBay Motors, European Wax Center, Facebook (Meta), Fitbit, General Mills, Google, Hewlett Packard Enterprise (HPE), Humana, Keds, Kraft Heinz, Luna Daily, Nia Center for the Arts, Pillsbury, Rare Beauty, S&P Global, Stacy's, Virgin Hotels, Youtube (Creators for a Cause brand), ZenBusiness, etc.

NOTE: Client lists are subject to change. This information is based on publicly available information, including websites, case studies, and news articles from a recent period. To ensure you have the most accurate and current information, please refer to the company's official announcements.