Exposing Anti-White Harassment + Discrimination in US Media Companies
FAQs
McCann Worldgroup*
FAIL
mccannworldgroup.com
TYPE: Global Marketing and Communications Network
INSTITUTIONAL INVESTORS: Vanguard Group Inc., Blackrock, Inc., State Street Corp., Canada Pension Plan Investment Board, First Trust Advisors LP, Charles Schwab Investment Management Inc., et al. (via parent company IPG)
OWNER: IPG (Interpublic Group)
SUBSIDIARIES: Avrett Free Ginsberg (AFG&), Casanova//McCann, Craft, Fitzgerald & Co. (Fitzco), FutureBrand, McCann, McCann Health, Momentum Worldwide, MRM, UM (Universal McCann), Weber Shandwick, et al.
2023 REVENUE: *$2.7 billion
HEADCOUNT: 53,000 (est)
622 3rd Ave
New York, USA, 10017
Anaka.Kobzev@mccann.com
General Inquiries
Contact.ny@mccann.com
+1 646 865 2000
McCann Worldgroup’s Diversity, Equity,* and Inclusion (DEI) initiatives, framed under its "Conscious Inclusion" philosophy, is concerning. The company’s U.S. operations, overseen by Black woman and Global Executive Vice President and Chief DEI Officer Singleton Beato, include mandatory bias training, diversity hiring goals targeting increased representation of Black and other underrepresented groups, and partnerships like the 4A’s Multicultural Advertising Intern Program to diversify talent pipelines. DEI racial equity training often emphasizes systemic racism, unconscious bias, and the need for racial equity, which may include discussions framing Whites as inherently privileged or complicit in perpetuating inequality.
McCann Worldgroup segregates employees into two adversarial racial categories, BIPOC vs White, which is concerning as it creates distinctions based on race that could foster division, disparate treatment, and a hostile work environment. The company has Employee Resource Groups (ERGs) for BIPOC and other underrepresented groups but none for White employees. The involvement of leaders holding significant operational positions like CEO, Chief Growth Officer, and Managing Director in championing and implementing DEI initiatives suggests a deliberate strategy and may risk violating NYSHRL if they result in preferential treatment or exclusionary practices that disadvantage White employees or applicants, potentially constituting discrimination or creating a hostile work environment. For instance, targeted hiring and promotion goals could be perceived as reverse discrimination if not carefully balanced to ensure equal opportunity, and mandatory training emphasizing certain racial identities might foster harassment if it alienates or stereotypes White employees. McCann Worldgroup’s tracking of employee racial data in the U.S. could be seen as legally problematic under New York State’s Human Rights Law (NYSHRL, § 296) if it leads to practices that inadvertently discriminate against certain racial groups if data collection results in hiring, promotion, or retention policies that favor one racial group over another without a justifiable, non-discriminatory basis.
McCann Worldgroup instructs companies on DEI practices.
*DEI "equity" involves prioritizing certain racial, gender, or identity groups with targeted resources or opportunities to ensure equal outcomes at the cost of fairness and individual merit. DEI’s equity focus shares some similarities with communism and socialism in its group-based, redistributive approach, and with totalitarianism in ideological coercion.
Institutional investors like Vanguard Group Inc, Blackrock, Inc., and State Street Corp. increasingly emphasize Environmental, Social, and Governance (ESG) factors, including diversity and inclusion metrics, in their investment stewardship and proxy voting guidelines. This external pressure from major shareholders likely serves as a significant driver for McCann Worldgroup's public commitments and strategic focus on ESG and Diversity, Equity, Inclusion, and Belonging (DEIB). Consequently, accountability for the design and impact of DEI initiatives rests primarily with the company's leadership and board, who must navigate these influential investor expectations.
This information is based on publicly available information, including websites, case studies, and news articles from a recent period. To ensure you have the most accurate and current information, please refer to the company's official announcements. The information provided on this website is for general informational purposes only and does not constitute legal advice; consult a licensed attorney for specific legal guidance.
It is illegal and contrary to public policy for any organization, including nonprofits, to instruct companies on discriminatory or harassing practices, potentially resulting in serious legal and financial repercussions such as lawsuits for facilitating discrimination, reputational harm, loss of IRS tax-exempt status, and investigations by state and federal civil rights authorities.
DieDEI.co is waiting on internal materials for a fuller picture of McCann Worldgroup’s DEI program. Follow us on social and subscribe to our newsletter for updates.
NOTE: Client lists are subject to change. This information is based on publicly available information, including websites, case studies, and news articles from a recent period. To ensure you have the most accurate and current information, please refer to the company's official announcements.