DieDEI.co

Exposing Anti-White Harassment + Discrimination in US Media Companies


DieDEI.co seeks to start a conversation about DEI policies at US advertising, media, hiring/HR, and PR firms and nonprofits. EMPLOYEES: Submit internal DEI materials (emails, videos, PDFs, manuals, etc.) to info@DieDEI.co. Information is from public sources unless noted; verify with company announcements. This site offers general public info and AI opinions, not legal advice or statements—consult an attorney for legal guidance. Your support is appreciated.

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Quad/Quad Graphics*


FAIL


quad.com
TYPE: Holding Company
INSTITUTIONAL INVESTORS:
OWNER: the Quadracci family
SUBSIDIARIES: Apple Tree, Betty, BlueSoHo, Favorite Child, Ivie & Associates, Ivie & Associates Inc., Marin's International, Periscope, Proteus, QuadMed, Rise, Rise Interactive, UniGraphic Inc., et al.
2024 REVENUE: $2.7 billion
U.S. HEADCOUNT: n/a

135 W 50th St #8
New York, NY 10020
+1 888 782 3226

This is a summary of Quad/Quad Graphics’ DEI initiatives, compiled from publicly available records using AI, with any opinions expressed being those of the AI analysis; this is not legal advice.

Under New York State’s Human Rights Law (NYSHRL, § 296), which prohibits discrimination and harassment based on race, gender, and other protected categories, Quad/Graphics Inc.'s U.S. Diversity, Equity, and Inclusion (DEI) initiatives present a structured approach that could raise concerns about potential discrimination against White employees or applicants. Quad’s DEI efforts include non-discrimination policies, pay equity reviews, and Business Resource Groups (BRGs) like U.N.I.T.E. for Black employees and Somos Uno for Hispanic/LatinX employees, alongside goals to track employee engagement by race/ethnicity and incorporate DEI competencies into leader performance reviews. Hiring practices emphasize equal opportunity but use structured interviews, panels, and expanded recruiting to diversify candidate pools, which might be seen as prioritizing certain racial groups. While Quad integrates bias awareness into leadership training rather than standalone anti-bias programs, external sentiment on platforms like Comparably rates its diversity climate poorly (D, bottom 15%), suggesting uneven employee experiences. Quad’s Supplier Diversity Program, achieving an 18% increase in spend with diverse suppliers in 2022, and community investments like a $25,000 donation to VCU’s Brandcenter for diverse students, focus on underrepresented groups, potentially raising questions about equitable treatment of White-owned businesses or individuals. From an NYSHRL perspective, these initiatives, while aimed at correcting historical imbalances, risk scrutiny for possible “reverse discrimination” if they disproportionately disadvantage White employees or applicants in hiring, promotions, or resource allocation. The emphasis on race-conscious programs could conflict with NYSHRL’s mandate for race-neutral treatment.

This information is based on publicly available information, including websites, case studies, and news articles from a recent period. To ensure you have the most accurate and current information, please refer to the company's official announcements. The information provided on this website is for general informational purposes only and does not constitute legal advice; consult a licensed attorney for specific legal guidance.

DieDEI.co may or may not have internal documents from Quad/Quad Graphics’ DEI program, which we may post. Follow us on social and subscribe to our newsletter for updates.
CLIENTS INCLUDE: Abbott, Adidas, Allure, American Express, American Lung Association, Amazon, Architectural Digest, Avant, Bayer, Bluestem Brands, Boden, Bon Appétit, Brides, Cabela’s, Chevrolet, Cigna Healthcare, Citi, ColourPop, Conagra Brands, Condé Nast Traveler, CVS, CVS Health, Discover, Domino, Duracell, eyebobs, Geico, General Mills, Glamour, GQ, GQ Style, Hanes, Hairless Dog, Humana, L.L. Bean, Mutual of Omaha, New York Life, Nicklaus Children's Hospital, Nielsen-Massey Vanillas, Northwestern Mutual, PEMCO Insurance, PepsiCo, Plow & Hearth, Publix, QuickBooks, Raw Sugar Living, Reynolds Consumer Products, Rubbermaid, Safeway, Shaw’s, SiriusXM, Target, Tempur + Sealy, Teen Vogue, The New Yorker, Time, Tinder, Toyota, Ulta Beauty, United Healthcare, US Bank, Vanity Fair, Vogue, Vons, W Magazine, Wired, Zappos, etc.

NOTE: Client lists are subject to change. This information is based on publicly available information, including websites, case studies, and news articles from a recent period. To ensure you have the most accurate and current information, please refer to the company's official announcements.